Physiotherapy Practice Captures 3x More Patients with AI Receptionist
How a Sandton-based physio practice eliminated missed calls and doubled bookings
The Challenge
A busy physiotherapy practice in Sandton was losing 30% of incoming calls to voicemail. Patients complained about long wait times on hold, and the admin team spent 3+ hours per day manually booking appointments and sending reminders. Weekend enquiries went unanswered until Monday.
The Solution
We deployed our AI Receptionist to handle all inbound calls 24/7. The AI was trained on the practice's services, pricing, insurance policies, and practitioner schedules. A new website with AI chatbot and Cal.com booking was launched simultaneously. The AI Receptionist books appointments, sends SMS confirmations, and routes urgent calls to the on-call practitioner.
The Outcome
Within 30 days, the practice was handling 100% of incoming calls. Bookings increased from 8-10 per week to 24-30. The admin team recaptured 15+ hours per week. Patient satisfaction scores improved as callers were helped immediately rather than waiting for callbacks.
“The AI receptionist alone paid for itself in week two. Patients book online at midnight now — something I never thought I'd see in my practice.”
Dr. David Williams
Family Practice, Sandton
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